We are a partnership of dedicated and experienced marketing, public relations and creative professionals who are committed to providing our clients with highly innovative and impactful, results-driven campaigns.

LORENA WHITESIDE

Red Coral Public Relations was founded by Lorena Whiteside in 2004. Lorena has over 10 years of marketing, public relations and events experience and holds Bachelor and Master of Science degrees in Marketing from San Diego State University. After successfully launching and managing national as well as local marketing and public relations campaigns for numerous multi-million dollar companies, she ventured out on her own to create Red Coral Public Relations. While initially the company focused solely on event planning and production, Lorena’s extensive marketing and public relations background drew clients who needed help with all facets of their promotional campaigns. As a result, Red Coral Public Relations has evolved into an innovative boutique public relations, marketing and events firm specializing in creating high impact campaigns that uniquely integrate and capitalize on these promotional elements to maximize client results.

DOROTHÉE PIRINO

Dorothée Pirino has over 10 years of professional experience in marketing and public relations working with global firms such as Mitchell International, Peregrine Systems (now part of Hewlett Packard) and L’Oréal. She has successfully managed all strategic aspects including positioning, pricing, distribution and marketing for numerous product lines in various industries at national as well as international levels. Originally from Belgium, Dorothée has a Marketing degree from Léon Eli Troclet College in Liège, Belgium and is fluent in French, English, Spanish and Dutch. She also holds a degree in Interior Design and is an allied member of ASID (American Society of Interior Design).